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Facebook: Stories Xperience

72andSunny

72andSunny

Facebook: Stories Xperience

With the French Riviera as a backdrop, our Facebook Stories Xperience successfully persuaded Cannes Lions attendees for the creative potential of Stories. Inspiring brands to embrace the medium, the installation highlighted the creative capabilities of ephemeral vertical content. We created a setup with 12 mechanically moving screens that could come together in different formations to show the big picture. The screens are controlled by passersby and display bespoke animations and curated content that show how to do Stories best. From the creative concept, structural and sound design to hardware and software development, we brought everything together in a powerful story.

Facebook: Stories Xperience

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