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FedEx SoundTrack

Google x BBDO New York

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Google x BBDO New York

FedEx SoundTrack

Turn your tracking number into a visualized soundtrack and witness the incredible infrastructure behind your delivery. In this completely reimagined online tracking experience, you can enter your FedEx tracking number to see its unique SoundTrack. The experience visualizes the steps and stats of your delivery and generates a custom piece of music based on these variables. Powered by 600+ audio samples, the real-time sound engine acoustically accounts for anything from routing and locations to package size and weather conditions. The site also allows you to create your own shipping story to hear how different variables shape your delivery and SoundTrack.

FedEx SoundTrack

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