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Wrangler: Born Ready Masthead

WE ARE Pi

WE ARE Pi

Wrangler: Born Ready Masthead

For Wrangler’s global Born Ready campaign, MediaMonks created an interactive masthead that plays on the main TVC produced by WE ARE Pi and yours truly. We used assets from the TVC shoot to craft short clips that switched to an infrared view, effectively communicating the thermal qualities of Wrangler’s latest product line.

Wrangler: Born Ready Masthead

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