HEMA: The Easter Bunny Family

The Compound

The Compound

HEMA: The Easter Bunny Family

HEMA scooped the entire Easter Bunny family to launch The Biggest Easter Egg Hunt Ever. The 2-minute campaign film and shorter international versions were created using beautiful bunny masks, which we brought to life in post for Halal Productions and The Compound. Complete with soft and shiny fur, we created realistic 3D models based on the masks created for the outdoor print campaign. Using trackers placed on the masks, we made the 3D bunnies walk, talk, laugh and even do a dab. The result is just as cool as HEMA CEO Tjeerd Jegen, who stars in the spots as well.

HEMA: The Easter Bunny Family


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