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Toyota: New Global Architecture Videos

Delphys

Delphys

Toyota: New Global Architecture Videos

To promote Toyota’s new car architecture, we produced a modular brand video that presents the fundamentals of future cars. In the video, a Toyota drives through a tunnel to demonstrate the enhanced comfort and performance the platform affords. The actual model that sits on top of the car platform is replaceable in post-production, allowing Toyota to keep using the video into the future. Focusing on the drive rather than the ride, the video ends on a beautiful mountain road, marking that driving pleasure and performance build on the same foundation.

Toyota: New Global Architecture Videos

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