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Volkswagen: Rallycross 360 VR

DDB Stockholm

DDB Stockholm

Volkswagen: Rallycross 360 VR

Rallycross 360 VR hands you the keys to a thrilling Volkswagen Rallycross viewing experience. The 360 video places viewers in the passenger seat of a Polo Supercar RX driven by professional rallycross driver Johan Kristoffersson during the FIA World Rallycross Championship. To capture the intense in-car action in high quality, we worked together with Volkswagen engineers and crafted a bespoke camera rig suited to turbulent and noisy conditions. Rallycross 360 VR can be experienced in first-person through YouTube and on installations we produced for Swedish Volkswagen retailers, complete with racing chair and Samsung Gear VR headset.

Volkswagen: Rallycross 360 VR

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